Writing Update 2019 week 3

MJG Weekly Writing Update, Writing Leave a Comment

It seems I have stopped blogging apart from these weekly writing updates! Maybe once a week is enough, really, to say everything. If anything important comes up, I’ll say it. Life mostly ticks over… Self-Editing I finished editing King Ruin, book 2 of the Ruin War series! *trumpet fanfare* Boy, this one was a headache. I recently read a new term that sums it up well – narrative urgency. King Ruin had some really great stuff in it – mostly building out world (skyscrapers buried in the desert and stuffed full of the dead) and character (King Ruin’s debate with …

Writing Update 2019 week 2

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On Tuesday we had the London Indie Authors Marketing Meetup – a record number were in attendance, after some 25 expressed interest. We had perhaps 17 total, with our resident French octogenarian coming down from Oxford, our resident film critic coming in late (as ever), and a host of thriller, rom-com, drama and memoir authors all round. Brad told us about his book’s nomination for the Hollywood Voice Arts award. Kaye talked about her amazing success with Amazon UK ads. Leena got a critique on her new book’s blurb. It was a jam-packed session, which naturally devolved to the pub, …

Writing Update 2019 week 1 (belated)

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Actually we’re at the end of week 2 in 2019 now, but that is for another day (tomorrow!). This week has had lots of interesting bits: a shot of external editing for Mr. Ruin, my own editing of King Ruin, and the International Bookbub. External editing I wanted fresh eyes on Mr. Ruin, which I’ve been editing off and on for months (years). All the same plot movements are there, the same characters and concepts, but it took a lot of work to really bring them to the surface – cutting through purple patches, cutting repetition, explaining concepts the first …

International bookbub day!

MJG Marketing, Writing Leave a Comment

Today The Saint’s Rise is having it’s International Bookbub! It’s too early to talk about results – but the FB campaign reached a high of 8 copies sold already today, so that’s a nice starting point. Here’s the copy BB used: They call the Rot a black lava, which it’s not, but it doesn’t really matter because I suppose it could be. Otherwise it’s pretty nice. Maybe I’ll use it, or the structure of it, for future ads! Also Sen is a boy at the start, a teenager later on, but probably ‘man’ converts better with this audience…

1 day before International bookbub – Marketing Report

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My Facebook ad for The Saint’s Rise continues to deliver, though the price of clicks has increased. I was getting them for less than 20p, now it’s closer to 25p. Tomorrow is the Bookbub, and I think I’ll just switch the FB ads off for the day – then maybe turn them back on in the aftermath, to try and maintain rank. On the 7th, 8th and 9th I spent 32 pounds on FB ads. I switched off the Bookbub ads as I got nothing. On those days I sold 15 copies of The Saint’s Rise on Amazon uk and …

3 days before International Bookbub – marketing report

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My ad on Facebook continues to perform pretty nicely, in the last 4 days since ads started it has sold 8 copies on amazon, half of those at the full 4.99 price, half at 99p, and 4 copies through iTunes, half at full price, half at 99p. So I’ve made about 20 pounds, for an outlay of 40 (at 10 a day). A 100% loss of 20 pounds. So why so chipper? These are better results than I’ve ever really had with a Facebook promo before, and my goal here is not to make momey (yet), it’s to juice the …

Discussion with two-time Doomsday cult survivor Claire Ashman

MJG Cults, Research, Writing 6 Comments

Yesterday I spoke with author and speaker Claire Ashman, a victor (not victim) of two Australian cults which sucked up most of her life, from her childhood to the age of 36 when she finally escaped with her 9 kids. It was a fascinating, eye-opening discussion for me, and a brilliant step in my research journey to better understand cults, sects, and NRMs (New Religious Movements – which Claire explained). I’m grateful both to Claire for being so generous with her time and her life story, as well as to my good friend Rob Nugen, who introduced us. The introduction …

New ads for The Saint’s Rise

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With my International Bookbub on The Saint’s Rise coming up in 6 days (Jan 10), I’ve started up a couple of new ads focused on the UK market (my biggest market after the US) to try and juice the ranking ahead of time. Here’s the FaceBook ad: I’ve never tried putting all retailers links in the body of the ad before, or leading with the major audiobook headline. I also rewrote the story summary – before it was primarily about the bizarre world, but now: All Sen’s young life he’s been hunted – by the pitiless King and his nightmare …

Writing Year in Review 2018

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2018 has been a stellar, benchmark writing year for me on all kinds of fronts – sales, series completion, partnership with a trad publisher, trying on a new genre, working on my craft, networking, and reworking old material. In at the end deep end: Sales $12,200 for the year, counting only Amazon (where most of the money has been). That’s actually quite a surprise to me. It’s a pretty good chunk of change. $1000 per month. We can write off a few thousand off that on promotions, cover art, etc… but still – my best ever: 2017 – $7,600 2016 …

Writing Update 2018 week 52

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Very little got written this week, what with Christmas travel adventures and then being sick the last few days. I did however have some pretty cool ideas for the thriller book #3. They’ll deal with some concerns I had re- not being as completely episodic as Jack Reacher. I don’t know about you, but I find the lack of continuity in Jack Reacher novels annoying. I want previous books to have some impact going forward. I’d love it if Jack was capable of learning and growing. It’s hard and kind of depressing to imagine him in his 50s and 60s …